The Best Music Marketing Newsletter You'll Read In The Next Five Minutes.
“Actually, this is the only music marketing newsletter I read.”
– Jon’s Mom
Reddit’s Take on Music Marketing: Why ‘Around-the-Side’ Tactics Are a Game Changer for Artists
If you’re looking to find the absolute truth on a topic, go ahead and check out Reddit. I’m saying this tongue-in-cheek. But also, let’s be honest: Most of us trust Reddit far more than we trust the mishmash of ads and AI-generated responses that the internet regurgitates at us when
Social Media Tactics That Actually Work for Artists: Insights from Real Musicians
Well, we’re going to talk more about social media today. In case you are a normal person and don’t read every newsletter I write, here’s a quick recap of where we’ve been these past few weeks. Two weeks ago, I sent out a short, four-question survey asking how artists use
From Membership Launches to YouTube Milestones: My 3-Month Business Review and Next Steps
Every three months, I take a solid day to review, plan, and basically just think about this business. The point of this is to get perspective. It’s very easy (as I’m sure you know) to get lost in the weeds of what you do each day. The trouble is that
Why Music Quality Isn’t Just Personal Opinion: The Hidden Objectivity Behind Taste
The quality of music is not subjective. Bet you didn’t see that one coming, huh? (To be honest, I didn’t, either. I started writing a long, boring article about when to use music marketing agencies. Then this idea bubbled up and I deleted everything to chase it. #YOLO) There’s a
New Beginnings: The Joys and Struggles of Moving into a Shared Space
I have nothing to say right now. This past weekend, Alli and I moved out of the apartment we’d lived in for four years and into a (rented) house. It’s a split level with a decent backyard featuring the remains of a garden and an unoccupied – but inviting –
From AI Genre Analysis to Free Landing Pages: Why SubmitHub is a Game-Changer for Musicians
I’m writing this from a new desk. Well, new to me; I got it at a thrift store. My old desk, as I mentioned last week, recently disintegrated into 37 separate pieces during our move. Like me, it didn’t deal well with change. Anyway, what I want to say about
